This new method of marketing is called inbound marketing and does just what it says. It brings customers to you and your business. Places like face book, Twitter and blogging spots are the platform to this new type of business advertising. The online journal is no longer a novelty and average lives aren’t of interest unless your life has something special to convey. If so, your blog could catch on. Think of Nightjack, a British police officer who won awards for his blog about his experiences in law enforcement – for a while (see below).
More than anything else Twitter allows you to interact with your customers or potential customers in a way that simply wasn’t possible just a few short years ago. And the more you interact with people like this the more “human” you become in their eyes and the more likely they are to use your products or services. Add a link to your Facebook page or a ‘like’ button with a Facebook feed on your blog or website. You can easily find HTML codes for these in the settings of your Facebook profile.
This will allow your visitors to ‘like’ your page and subscribe to your posts without having to look you up on Facebook. Twitter is right now the most popular place for microblogging. Facebook is the next popular social network medium and works pretty much like Twitter. The biggest difference is in the lingo. What makes Twitter so popular is the fact that Twitter has developed a language and a world of its own. It is important it is to know if you are tweeting, a tweeter or if you are Twitterpated.
Retweets are good and tweeples are peoples. Twididiots are really idiots. Twaring is caring. Another good time to post, is weekday lunchtime (between 12 and 2pm). This will mean your status is shown to people who are viewing facebook from work at lunchtime in addition to college students who are just getting up (most likely with a somewhat tender head! ). Admittedly, Twitter’s huge success as it was starting out was due to the endless tweets from users who delighted in updating the world regularly about what they ate for breakfast, http://www.theverge.com/2012/3/20/2886806/the-decline-of-print-visualized-us-ad-sales or what the weather https://smartblogs.com/social-media/2010/05/10/its-ok-to-be-imperfect-one-schools-quest-for-social-marketing-success/ is like in their parts of the world.
But the service has evolved since then, and so should the content. Users must unstuck themselves from the dark ages by avoiding banalities when tweeting now.