The Twitter Phenomenon

VOLVO Championship this week, the first Royal Golf Club will be held in Bahrain, a total of 126 contestants, who together won 26 games in the European Tour last year. Starting next year, only the 2011 season to win a championship players can participate in the game. Twitter is a social networking site. It is known as a microblogging site where you can type a maximum of 140 characters per post. You follow people and read what they are doing and they can follow you back.

http://www.acclaro.com/newsletter/social-media-guide-to-chinaIt’s basically a way of knowing a person’s status at all times (as you can even use your cell phone to post). Each post is known as a tweet. You can also customize your profile page to reflect you or your company. There are also many twitter applications to enhance your experience. Since Twitter is gaining popularity very quickly, I can assure you that internet marketing with Twitter will reap huge financial rewards. Then there is the recent auction of Nortel Networks patents.

The telecommunications company went bankrupt in 2009 and their patents, which were not viewed as hugely valuable, were put up for bid. But the larger tech firms did not want a fellow competitor to gain any edge by buying these patents. So Google touched off the high stakes bidding with a $900 million dollar offer and the war was on. https://pinboard.in/u:renaissancechambara/t:social/ (buybuychina.com) Once your blog is up and running, you start blogging or writing smart, useful and fun articles that show the breadth and depth of your expertise.

Of course, you’d include links on your articles back to your website-and that’s how online surfers get to visit your domain. There are over two and a half million articles in English on Wikipedia. 75% of Americans watch at least one video online a month. YouTube alone has hundreds of millions of videos being viewed daily. There are over 200-million blogs on the internet. Just under 60% of the people online have joined a social network.

Twitter features a vast community of users. Bloggers can use this networking tool to do effective viral marketing. Suppose, you want to announce an upcoming content on your blog; you can make it go viral within a matter of minutes by sharing the information on Twitter. As you post an update about the event, your followers get to know it and (if they find it valuable), they spread it among their followers. Sharing of information in real time in this way can really make it go viral, attracting large volumes of traffic to your blog.

When approached correctly, strategy becomes a long-term response to the changing environment. This involves making a fundamental decision about how to match resources to the ever-changing environment. “Doing the right thing is far more important than doing things right.” Although I can’t remember who said this, it’s oh so true when it comes to branding strategies.

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