Every company I’ve ever worked for, especially big companies, nobody knows who anybody else is. The bigger the company is, the harder it is to learn who your co-workers are and to understand what other people may be working on. So we saw a need for something that would enable better communication and collaboration within an enterprise. And we do that by applying what we learned from the consumer internet space. In people’s personal lives, they can use these great sites like Facebook and Twitter to stay in touch with their friends.
And then, when they get to work, all the tools seem to http://www.digitalbuzzblog.com/infographic-rise-of-social-media-ad-spending/comment-page-1/#comments be really archaic and hard to use. We just thought that the software you use at work should be a lot more like the software that you get to use in your personal life. Blogs are more personal than forums, but that doesn’t mean you can’t have a meaningful community. You can use a blog to write your own advice column, share tips from other blogs, and invite guest writers to contribute their words of wisdom.
At the moment, most professional writers are encouraged by their publishers to create blogs. It seems to be an effective, fast-paced way to connect with readers and other writers, and thanks to free web hosting from sites like WordPress and Blogger, it doesn’t have to cost a lot of money, either. Join Twitter.com and start microblogging. Spend a few minutes everyday inviting people to follow you. As your number of followers increase this presents all kinds of opportunities to increase your traffic and future business.
Blogs can be still be worthwhile for amateur bloggers. A blog designed for the entertainment of your circle of friends and family is still a great way to keep in touch. If the writing is good enough, it may pick up a following beyond that, through word of mouth. Quality still rises to the top amongst in the ocean of trashy content that the internet can, with some justification, be described as. Being able to use Twitter in order to generate income online is all about having the talent to drive individuals to a place where the actions that they take will put some money in your pocket.
The most important thing about the traffic that you are able to drive from Twitter is that you are not a total stranger to you. If they are acting on something that you mentioned off of Twitter it generally means that there is some degree of trust between the two of you. More trust equals more money for you. Anyone who knows me is well versed on my approach. I always do the opposite of what I am told as the http://fashionscollective.com/FashionAndLuxury/01/5-things-to-know-about-marketing-in-china/ acceptable way of doing things. Sure, many times I fall flat on my face, but once I dust myself off I realize and am struck by how malleable I have become when it comes to thinking out of the box.
One thing to understand straight away is that traditional marketing doesn’t work on Twitter. If you start “tweeting” links to your latest press releases, overtly pushing your products or generally offering nothing of value then you’re trying to force feed a community something it doesn’t want.