3) Facebook – This mammoth social network now boasts over a BILLION users worldwide and should be used by every chiropractor. Facebook has free and paid ways to advertise and get the chiropractic message of health out to the public. The first thing you’ll want to do is to set-up a business fan page if you haven’t done so. Yet, that’s still not enough to get the mega hits you’d like to end up prospecting with. So, you’ll want to join social groups such as Facebook and LinkedIn (the leading social site for professionals and businesses) and the new kid, Twitter, with its 140-character microblogging “tweets” or posts.
Build some backlinks out there. Write original content. Social Network, Tweet for crying out loud- But please stop spending so much time reading when you should be taking action. If the status is not really time critical (e. g. you might be posting a joke or some sort of intriguing remark) then the most effective moment I have found to post status updates is weekday evenings. The most amount of people I have seen on facebook (looking at exactly who is on-line via facebook chat) has been Monday to Thursday evening.
5) Pinterest – This relatively new image sharing network has exploded. Chiropractors can use it to search out local people in their city to friend and connect with. The great thing is that internet users still like getting notifications from Pinterest, as opposed to Facebook. Weekends aren’t a good time to post status updates which you would like to be popular for a couple of reasons. Firstly, most people have a tendency to go out much more at the weekends and will therefore use facebook less, consequently fewer people will see your status update.
Furthermore, even the people who do log on often will not want people to know they’re on-line at the weekend as it will imply that they’re not social and staying in at the weekend while they ought to be out and about having fun. As a result many people will not socialise with any person during these periods on facebook so that it seems like they’re not on-line and possibly out and about. http://www.brightsideofnews.com/2011/07/07/microsoft-teams-up-with-baidu2C-plays-nice-with-chinese-regulations/ Similarly as you are trying to establish your expertise, there are other industry experts using Twitter as well.
You can connect with other experts in your field and ask them questions. By having your questions answered, you can learn new things and broaden your industry knowledge even more.